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Privacy Policy

Privacy Policy

Effective Date: 8-24-26

HealthLNK ("we," "us," or "our") operates myhealthlnk.com (the "Site") and provides virtual health and coaching services. This Privacy Policy explains what information we collect, how we use it, and the choices you have.

1. Information We Collect

Information you give us directly

  1. Name, email address, and phone number when you submit a lead form, book a free consultation, or sign up through our website
  2. Shipping address, when you order physical products such as protein or supplements
  3. Health information you share with your coach, which may include health goals, medical conditions, medications, weight, body composition, and other biometric or wellness data relevant to your coaching program
  4. Payment and billing information when you purchase products, subscriptions, or coaching services
  5. Information you provide when creating an account, booking appointments, or communicating with our coaches through our scheduling and CRM platform (Vagaro)

Information collected automatically or through connected devices

  1. Device and browser information, IP address, and pages visited on our Site
  2. Interactions with our Site tracked through cookies and similar technologies, including Google Analytics
  3. Ad interaction and conversion data collected through Meta Pixel technology (we use two Meta Pixels to measure ad performance and build custom audiences for Facebook and Instagram advertising)
  4. Health and activity data synced from connected devices and apps you choose to link, such as smart scales, Apple Health, or Aura Ring

2. How We Use Your Information

We use the information we collect to:

  1. Respond to consultation requests and connect you with a health coach
  2. Personalize your coaching plan, nutrition guidance, and product recommendations based on your health information and goals
  3. Ship physical products you order to your address
  4. Process orders, subscriptions, and payments
  5. Send appointment confirmations, reminders, and account-related communications
  6. Send marketing emails and text messages, including welcome sequences after you opt in through our website or provide consent at signup
  7. Measure and improve the performance of our advertising campaigns on Meta platforms (Facebook and Instagram)
  8. Analyze Site traffic and performance to improve user experience
  9. Comply with legal obligations

We treat the health information you share with your coach as sensitive. We do not use it for advertising or share it with Meta, Google, or other ad platforms. It is used only to provide and personalize your coaching services.

3. How We Share Your Information

We do not sell your personal information. We share information with the following categories of service providers who help us operate our business:

  1. Vagaro — our booking, point-of-sale, and client management platform
  2. Meta (Facebook/Instagram) — for advertising, retargeting, and campaign performance measurement through Meta Pixel
  3. Google — for website analytics
  4. Payment processors, to complete transactions securely
  5. Shipping and fulfillment providers, to deliver physical orders
  6. Device and app platforms (such as Apple Health or Aura) you choose to connect, to sync your wellness data with our app

These providers are only permitted to use your information to provide services to us and are not authorized to use it for their own independent purposes.

4. Cookies and Tracking Technologies

Our Site uses cookies and pixel-based tracking, including Meta Pixel, to understand how visitors use our Site and to deliver relevant advertising. You can control cookies through your browser settings. Disabling cookies may affect how the Site functions. Where required, we will present a cookie consent option on the Site.

5. Text Message (SMS) Communications

If you check the box to receive text messages at signup, you consent to receive marketing and appointment-related text messages from HealthLNK. Message and data rates may apply, and message frequency varies. You can opt out at any time by replying STOP, and reply HELP for assistance. Consent to receive texts is not a condition of purchasing any product or service.

6. Your Choices and Rights

You may:

  1. Unsubscribe from marketing emails at any time using the link in any email
  2. Opt out of text messages at any time by replying STOP
  3. Request access to, correction of, or deletion of your personal information by contacting us (see Section 8)
  4. Depending on your state of residence, you may have additional rights, such as the right to know what personal information we collect and the right to request deletion of that information. We will honor valid requests to the extent required by applicable law.

7. Data Retention and Security

We retain personal information for as long as necessary to provide our services and comply with legal obligations. We use reasonable administrative and technical safeguards to protect your information, though no method of transmission or storage is completely secure.

8. Contact Us

If you have questions about this Privacy Policy or want to exercise your rights, contact us at:

HealthLNK

7121 Pioneers Blvd Ste 130, Lincoln, NE 68506

Lincoln@myhealthLNK.com

888-487-1354

9. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with a revised effective date.